Hubble Technology banks $9 million for asset visibility platform


An early-stage Virginia startup has banked $9 million in venture capital funding to create “agentless technology asset visibility” aimed at disrupting the asset management space.

Hubble Technology, the brainchild of AIG Deputy CISO Tom Parker, said seed-stage funding was led by Paladin Capital Group. Leading venture capital firm Accel and CrowdStrike’s Falcon Fund also invested.

The company says it is building a technology intelligence platform capable of providing end-to-end visibility into enterprise assets and tools to help defenders reduce and manage business risk.

“Ineffective asset visibility exposes organizations to unmeasurable IT and operational risks,” Parker said in a note announcing the investment. “A key requirement for any effective digital transformation is the ability to understand your existing technology stack and security controls.”

[ READ: The Rise of Continuous Attack Surface Management  ]

He said Hubble sets itself apart from the crowded cyber-asset management marketplace by providing end-to-end visibility into an organization’s entire digital presence.

“[The platform] builds a map of a customer’s entire technology domain, from the software supply chain to an organization’s employees and their roles,” Parker said. “Having an accurate and constantly updated asset map is essential for providing operators with the information they need to make informed decisions – and for leaders to plan effectively.”

Parker said the new funding will be used to expand its engineering operations and scale the business to support the company’s global ambitions.

The attack surface management space has garnered considerable investor interest in recent years with companies like CyCognito, Bit Discovery, Cyberpion, Censys, Rumble all raising millions of dollars to help businesses find and secure digital assets.

Related: Investors Are Betting on Cyberpion in the Attack Surface Management Space

Related: Attack Surface Management Play Censys Gets $35M Investment

Related: Risk Assessment Firm CyCognito Raises $30M

Related: Bit Discovery Banks $4 Million for Attack Surface Management Technology

Ryan Naraine is editor of SecurityWeek and host of the popular Security Conversations podcast series. He is a journalist and cybersecurity strategist with more than 20 years of experience in the field of computer security and technology trends. Ryan has implemented security engagement programs for major global brands including Intel Corp., Bishop Fox and Kaspersky GReAT. He is co-founder of Threatpost and the SAS Global Conference Series. Ryan’s career as a journalist includes signings to major technology publications including Ziff Davis eWEEK, CBS Interactive’s ZDNet, PCMag and PC World. Ryan is a director of the non-profit organization Security Tinkerers and a regular speaker at security conferences around the world.
Follow Ryan on Twitter @ryanaraine.

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